THE RESUME

InterActive Financial
SEO Developer
Classic hybrid position I've worked so often where the job title doesn't come close to what I actually did. Content, design, analysis, art direction -- even technical documents and manuals -- for a network of car loan generation websites. To go strictly by numbers:
• when car sales were down 35 percent, my car loan leads were up 35 percent.
• more than 20 Google Top 10 results
• top three network sites averaged 14, 16 and 22 percent conversions
• company averaged a 9-to-1 ROI on my work
June 2006 -- Jan 2010 (Richmond, Va.)

Targetem
SEO Consultant
Graphic design, search engine optimization, information architecture and content creation for start-up Internet marketing firm. Projects ranged from optimizing sophisticated shopping cart systems to sites for small business owners. Every customer got at least one result in Google's Top 10.
July 2004 -- May 2005 (Norfolk, Va.)

Skycasters
Online Marketing Manager
A Web designer/editor for a satellite Internet company that turned Google domination into a seven-figure business. Skycasters' SEO success led the owner to launch www.targetem.com, the search marketing company listed above, and I followed him to that new company.
Oct 2003 -- July 2004 (Virginia Beach, Va.)

Core Management Consultants
Information Architect
Graphic design and user interface strategy on a Commonwealth of Virginia Web project.
June 03 -- July 03 (Richmond, Va.)

Object Systems Group
Information Architect
A four-month project squeezed into a 51-day timeline. Project covered information architecture and intranet portal design for a major financial company. Final deliverables: a mockup site and a 124-page book. Intranet later named one of the Top 10 in the world.
March 03 -- April 03 (Richmond, Va.)

Venturi Technology Partners / Trilogy
IT Consultant
Information architect, Web site designer, writer and editor. Work ranged from e-learning projects for huge corporations to Web-based application interface design. Also included some cool work with projects for kids and charities.
March 01 -- Nov. 02 (Richmond, Va.)

IXL
IT Consultant
Information architect, Web developer and trainer for a national Web development company (and dot-bomb casualty). Highlight was designing and developing the Owens and Minor intranet.
Aug. 00 -- March 01 (Richmond, Va.)

Independent Web Consultant
Clients included the Commonwealth of Virginia, Patricia Cornwell, Reynolds Metals and a host of small businesses. Lots of graphic design and content creation here.
Jan. 98 -- Aug. 00 (Richmond, Va.)

Xperts / MacXperts
IT Consultant
Dozen all-nighters the first year, led company in billable hours the second. Clients included Capital One and The Weather Channel.
Jan. 96 -- Nov. 98 (Richmond, Va.)

Earlier News Career
Long stint at United Press International in Richmond, including a year running statewide operations as bureau chief. Wrote broadcast and print on beats ranging from sports to politics, finance to features. Spent years covering the legislature. From my start with the Ohio University Post, I landed paid internships with The Cincinnati Enquirer, The Cleveland Plain Dealer and The Associated Press in Tel Aviv. Held two graphics-intensive jobs (Chillicothe Gazette, Queen City Suburban Press) before moving to Virginia and UPI .